Website Revenue Calculator | Elevate Hospitality Collective
Free Tool

Website Revenue
Calculator

See exactly how much revenue your property is leaving on the table due to low website conversion rates and OTA dependency.

1Your Property Details

Number of Rooms 20 rooms
5 rooms150 rooms
Average Nightly Rate $250
$75$800
Monthly Website Visitors 3,000

Check Google Analytics or estimate based on your traffic sources

50020,000
Current Website Conversion Rate 0.8%

Industry average for independent hotels: 0.5% to 1.5%

0.1%5.0%
OTA Booking Share 60%

Percentage of bookings coming through Booking.com, Expedia, etc.

10%90%
Average OTA Commission 20%
10%30%

2What You Are Leaving On The Table

24
Direct bookings per month
2,976
Visitors who leave without booking
99.2% of your traffic
$86,400
Annual OTA commission cost

3With a Commercially Aligned Website

Based on improving your conversion rate to 2.8% and reducing OTA share to 35%

60
Additional bookings per month
2.8% conversion rate
$180,000
New direct revenue per year
$32,400
OTA commission savings per year

Total Annual Revenue Opportunity

$212,400

in additional revenue + OTA savings per year

This is the gap between your current website performance and what is achievable with a commercially aligned digital presence — the Elevate approach.

Ready to Close This Gap?

Book a complimentary 20-minute Website Revenue Review with Emily. We'll walk through your numbers, identify your top conversion priorities, and map out exactly what a fix looks like for your property.

Book Your Free Review →
Elevate Hospitality Collective elevatehospitalitycollective.com emily@elevatehospitalitycollective.com

Estimates based on industry conversion benchmarks from Hotel Benchmark, Hospitality Net, Unbounce, and Hotel Tech Report. Actual results vary by property. Improved conversion rate assumes alignment of website positioning, booking path optimization, and niche clarity. OTA reduction assumes increased direct booking share from a stronger website.

Website Revenue Calculator | Elevate Hospitality Collective
Free Tool

Website Revenue
Calculator

See exactly how much revenue your property is leaving on the table due to low website conversion rates and OTA dependency.

1Your Property Details

Number of Rooms 20 rooms
5 rooms150 rooms
Average Nightly Rate $250
$75$800
Monthly Website Visitors 3,000

Check Google Analytics or estimate based on your traffic sources

50020,000
Current Website Conversion Rate 0.8%

Industry average for independent hotels: 0.5% to 1.5%

0.1%5.0%
OTA Booking Share 60%

Percentage of bookings coming through Booking.com, Expedia, etc.

10%90%
Average OTA Commission 20%
10%30%

2What You Are Leaving On The Table

24
Direct bookings per month
2,976
Visitors who leave without booking
99.2% of your traffic
$86,400
Annual OTA commission cost

3With a Commercially Aligned Website

Based on improving your conversion rate to 2.8% and reducing OTA share to 35%

60
Additional bookings per month
2.8% conversion rate
$180,000
New direct revenue per year
$32,400
OTA commission savings per year

Total Annual Revenue Opportunity

$212,400

in additional revenue + OTA savings per year

This is the gap between your current website performance and what is achievable with a commercially aligned digital presence — the Elevate approach.

Ready to Close This Gap?

Book a complimentary 20-minute Website Revenue Review with Emily. We'll walk through your numbers, identify your top conversion priorities, and map out exactly what a fix looks like for your property.

Book Your Free Review →
Elevate Hospitality Collective elevatehospitalitycollective.com emily@elevatehospitalitycollective.com

Estimates based on industry conversion benchmarks from Hotel Benchmark, Hospitality Net, Unbounce, and Hotel Tech Report. Actual results vary by property. Improved conversion rate assumes alignment of website positioning, booking path optimization, and niche clarity. OTA reduction assumes increased direct booking share from a stronger website.