How 2026’s Hottest Destinations and Travel Trends Can Turn into Wellness Revenue
Expedia’s Unpack ’26 report reveals the destinations and trends shaping how we’ll travel in 2026—fan voyages, readaways, farm charm, and more. This article breaks down what it means for hotel owners and shows how thoughtful wellness and experiential programming can drive higher ADR, longer stays, and new revenue streams.
The Rise of Farm Hotels: Nature, Community & Authentic Experiences
Discover the rising trend of farm hotels—unique rural retreats that blend sustainable agriculture, immersive nature experiences, and authentic community connections. Learn how these destinations offer guests wellness benefits through hands-on farm activities, farm-to-table dining, outdoor yoga, and eco-conscious living. Explore inspiring examples of farm hotels worldwide and practical tips to create your own restorative farm stay. Perfect for travelers seeking meaningful escapes that nurture body, mind, and spirit while supporting local traditions and sustainable tourism.