The Hotel Pilates Boom: Why Reformers Are a Revenue Line, Not an Amenity
Reformer Pilates is moving from hotel amenity to revenue strategy. Here is how independent hotels can test local memberships, private sessions, and Pilates retreats before committing major capital.
Small Budget, Big Impact: 5 Low-Cost Wellness Activations for Midscale Hotels
Wellness doesn't require a million-dollar spa. Discover 5 low-cost, high-impact activations — from sleep kits to digital detox packaging — that help midscale hotels drive ADR without blowing out your expense line. Featuring insights from Emily's feature on the Hotel Investor Playbook.
The Retreat Venue Gap: Why Wellness Hotels & Retreat Centers Are Leaving Revenue on the Table
The wellness travel sector is projected to hit $1 trillion, yet many venues are struggling to fill their calendars. This disconnect is what I call the "Retreat Venue Gap." From identifying "Trust Leaks" in your sales process to leveraging the turn-key advantage of boutique hotels, here is how to move from a transactional mindset to a high-revenue partnership model.